One of the best ways is by showing your soon to be clients why they should use you and what makes your business the one they need to spend their hard earned money with. Let's face it, consumers are doing a lot more research in a lot more places then they ever have before. So if your name is listed somewhere, or you have a website, you are just like every other business. However, if you have a video on that website, one YouTube, on Vimeo and other sites, now you can grab their attention.
According to YouTube, which by the way is owned by Google, there are over 1 billion active users on YouTube every month. That's a lot of people and a lot of people that could potentially become your clients.
At this point, if you are a small business owner you are probably saying, "Yeah, but those 1 billion people are all over the world and thus are not my potential clients." While you have valid point, we can also reason that people here in Omaha are using YouTube and videos in general to help them make purchasing decisions.
The idea is to utilize a professional videographer to create a short video that can posted all over online and show people why they should spend money with your business. What makes your business unique, what sets your service apart from your competition.
Additionally, by having a video online that shows your business, this actually does help you increase your ranking, or where you show up on the major search engines as well.
The professionals at Legacy Productions would be happy to have a free consultation with you and discuss what type of video will work best to bring you more clients.